Collage for audience

https://docs.google.com/document/d/1rx4KPFwFrRlvdYe6fl7P0_wolJ40FihubOzvdX01lqY/edit

Plan B collage

Plan B collage

Case Study checklist

Plan-B on talk show

I put this video under the category of broadcast because it is an interview on a talk show , this shows that hes is promoting and trying to get a higher number of audience. And even though some of the things being said in the interview are not relevant to the film Ill Manors the fans that Plan-B already have will be interested to see what he has to say.

                                                              Website

http://www.illmanors.com/#scene-1

This link shows the Ill Manors website , so i would put this underneath the category of Print. This shows a lot of information about the film. It has many interesting sections where you can read about the character and see photos. Also the website shows some information about the director Plan-B. This is a great way of promoting because it shows what the film is actually about just in-case any viewers are unsure to watch it or not.

                                         Interview

                                                                         

This videos is a interview so i would put his under the E-media category. Rolo Ross asks Plan B some questions on the film to get an insight and understanding of the low budget film. 

Ill Manors: TEDx Lecture, Website

What are Plan B's beliefs/politics? What are his values/ideologies? Explain.

1) In the YouTube clip Plan-B believes that the youth are the future but he knows that the older generation look down upon them,  he used the term "Demonisation of youth". He also believes that the youth are not criminals , but he thinks they are misguided and he thinks they behave negatively from the environment they were brought up in. Also he believes that the government spend money on rubbish and nothing beneficial.


Who is the target audience of the TEDx lecture? Demographics? Psychographics? How do you know? How does this compare to the audience for his music/films?

2) I believe that the target audience for this speech is around A/B groups , more of an upper class group. I believe this because it would be most beneficial for those groups to listen and understand about the youth of today , as some of the jobs in the A/B category include working with young teens and young adults.

The audience in for the speech shows a lot of contrast towards the audience for his music and films , as the audience for his films and music would be young adults and teenagers , this is interesting as the ages show a big difference.



What does Plan B say about the media?

3) Plan-B doesn't like how the the media portrays young adults/teenagers who live in urban environmental areas on council estates, in bad conditions with destroyed families with single mothers looking after 3-4 children. He also explains how the word "Chav" has been changed over the years , as he believes that the word "Chav" means a child being placed in a council house and violent. The media  use this stereotype to create a moral panic. This makes makes issues worse making more people worry.





Ill Manors Website

As soon as you click on the Ill manors website link it instantly comes up with a print advert of the film as the background , the print advert contains some of the characters from the film. Behind the characters in the print advert is a urban background containing estate blocks, beat down furniture and graffiti vandalism on the walls. This shows the audience what the main setting for the film is going to be. There is a lot of use of low-key lighting, this connotes that the film will be serious, epic and emotional. The use of mise en scence shows the audience that the area is unwealthy also that the characters in the film will be more of a middle to lower class instead of upper class. The type of taken in the photo is a long range shot , the photographer used this shot to show the characters body language, this could give the audience some info about the characters and what their role might be in the film. There is also a quote written in graffiti on the walls  The layout of the website looks professional and unique, as it has certain features where you can find out information about the film on the left hand side of the website. Containing information such as the tailor , synopsis , info on the director , still shots of some of the characters, videos about the filming , links , albums etc. At the bottom of the website you will see the institutions of  Ill Manors.

Plan-B on the Johnathan Ross Show

           

C) This type of promoting would be in the broadcast coullumn because it is a live talk show. You can tell it was a form of promoting due to the date of the video which was September 1st 2012, at this time his album for Ill Manors was top of the charts and he wanted to make his music to attract more audience. He also had other tracks that wasn't released yet, this shows that he was promoting new songs as well as promoting his album.

Plan-B SBTV Behind the scenes

I would put this SB.Tv video for Plan-B underneath the E-media column, as it shows footage about the film behind the scenes. This is another way of promotion as it is showing the audience an insight on the film and what its about. Aslo this video was shown on a popular channel on youtube , it is one of the most highest viewed channels on the web. It also links with the audience that Plan-B is trying to attract, as the main audience for sbtv is young adults and teens.